Is Network Marketing Still A Dirty Word?

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The year is 2009. I’m sitting at the restaurant table with a guy showing me how I can have everything I have ever wanted.

The co-worker pulls out a red pen, a yellow piece of paper, and starts drawing these circles, asking what I would do with an extra 500, 1000, 10000 dollars a month. My mind races with ideas.

I jump at the idea, the chance and opportunity to have an impact, to change my life and others — get out of the corporate rat race.

As I explore and expose this new-found opportunity, I realize that I love the art of the business. Maybe that’s my corporate background of 25 years. But I find out quickly, that not everyone would share my enthusiasm and passion– because the business they were pitching, at restaurant table that day was MLM.

I kept hearing words like cult, pyramid and not a real business.

Through reading books I learned that to be a big dog you have to hang with the big dogs. You surround yourself, mirror, and hang on every word they say to learn. You find a mentor.

Somewhere along the way, there was a tipping point, and I couldn’t tell you the exact moment or thing that set it off.
All of the pyramid scam, business model, expense talk just went away for me. That dirty word had some how became mainstream.

The reality is, you will never be able to get away from ignorance, laziness and doubt. It’s rampant with people that refuse to rise above the noise– and that’s okay. There are pretenders and scammers in every industry — there is also the truth.

But now Network Marketing companies are generating millions and, some, billions of dollars a year — that for me is a clue.

Tony Robbins spoke and endorsed the industry at a sold out Eric Worre of Network Marketing Pro Event, Robert Kiyosaki, and and Jim Rohn have even gotten on board!

“If I had to do it all over again, rather than build an old style type of business, I would have started building a network marketing business.”– Robert Kiyosaki

“Network marketing is the big wave of the future. It’s taking the place of franchising, which now requires too much capital for the average person.” — Jim Rohn

That mainstream moment came, for me, only a week ago, when Grant Cardone, a dominant force in sales training and real estate development, broadcast his show the “Cardone Zone”. The subject of the show was on the need for multiple streams of income. 7 or more to be exact. Sure enough, the second one he spoke about was MLM.

That was my tipping point. Is the industry for everyone? Maybe, maybe not. But it is something that has stood up and said “take notice.” It may just be the most level playing field people can excel in. Size, color, shape, financial suaveness – the industry doesn’t care. What matters is your attitude about it. Mine has changed for good. Don’t confuse that though with quick get rich, no effort – it’s real business, real effort and all out determination to win at anything! It’s one of the 7 streams that isn’t a dirty word anymore!

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